Tag Archives: Nudge not Yank

Episode 4: Behaviour Change Insiders

More details are available at the Wales Audit Office, Good Practice Exchange Podcast Page

In Episode Four:

Professor Dave Snowden explains his ‘Nudge Not Yank’ approach to behaviour change. Using narrative to identify where people are currently, their disposition to change and small nudges that will help then move. (2.45 – 8.15 minutes)

Andy Middleton talks about Minimum Viable Competency in key areas as a requirement for decision makers involved in trying to implement behaviour change as part of the Wellbeing of Future Generations Act. (8.20 – 21.10 minutes)

Professor Dave Snowden explains his Ritual Dissent Method.  Used to rapidly develop robust solutions that will stand up to examination in the real world. (21.15 – 27 minutes)